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301 redirects can also be used when you have a desire to link multiple websites you own to one larger authoritative website. This can be beneficial to those seeking to increase their ranking on search engines through creating content and links that establish their website as an authority among other websites.
301 redirects can also be used when you have a desire to link multiple websites you own to one larger authoritative website. This can be beneficial to those seeking to increase their ranking on search engines through creating content and links that establish their website as an authority among other websites.
When choosing to redirect old or unused web pages, you also increase your user’s experience. They will not be confused or frustrated when pages they expect to load and they can’t. This means that they will spend more time on your website. This is also a factor that has to be considered when considering your websites SEO.
A 301 redirect is sometimes called a permanent redirect. It is one of a list of different redirects that lead people to different URLs in a variety of ways. It will send the users to your new URL when they type in the old one or select the old one from search engine results. This is a clean way of changing domains without confusion or losing your ranking on search engine results.
Search engines evaluate the authority of a website on several bases one of which is the inbound links a domain has. So keeping your inbound links is essential when changing domains. A 301 direct allows you to do just that.
Know that there is a difference between 301 redirects and 302 redirects. That difference is how long they last. A 302 redirect has its uses and is temporary. However, a 301 redirect is permanent. It is important to not create a temporary solution when you need a permanent one. It is important to not get them confused, and to chose to use each one when appropriate.
Set up your 301 redirects before you start to move your website. Doing so will ensure that inbound links and other reputation aspects are in place before any changes are made. You do not want to risk your website’s ranking when you don’t have to.
Know that fluctuations in the ranking of your website are possible, with or without using any kind of redirect. It happens. So don’t get overly anxious about choosing to move your domain, as long as you do set up your 301 redirects correctly, your website ranking should not shift too much.
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