Pay-per-click (PPC) has been around for a long time and is one of the first types of marketing many business people do first. It’s easy to understand and PPC has the added advantage that you only pay for results, which are the clicks on the ads. Non-working online ads that sit there and cost nothing show you they must be revamped.
PPC has another advantage. You can set your daily budget with it so you are never hit with a large unexpected bill at the end of the month. Your ad stops running once your budget for the day is reached. That is helpful to many business owners who are on strict marketing budgets or worry about overspending.
First, it's not an aggressive sales approach. You have to wait for someone to click to try to convert them.
Second, PPC may not translate to revenue as many who click on the ad may not result in conversions.
The secret to using PPC is to make the best use of the clicks you get so that the majority of them turn into conversions.
We are among the few SEO companies offering services to small businesses and the self-employed. We do it because we love to propel their business with high-quality products and services that previously had only been available to wealthier clients. Our mission is to provide smaller companies with strict budgets with the same quality of services that major brands have used for years.
Rank Secure has the same professionalism as a large company with the personal service of a boutique shop. Our team of experts in web design, SEO, and coding ensures our clients get the best services. Yet, we start with a personal consult with each client to find their business's individual needs. They are included in the conversation and plans.
A PPC audit looks deeply into your PPC account to find out its strengths and weaknesses. It looks at its short and long-term performance and highlights ways to improve it to get more clicks and better conversion rates.
Our professional team walks you through the recommendations and implements them. We continue to monitor performance, tweaking the PPC ad and your website along the way to get the most out of every ad. We combine PPC with other skills like SEO and branding so that your website is ranked high in search engines.
We will not, in any circumstances, share your personal information with other individuals or organizations without your permission, including public organizations, corporations or individuals, except when applicable by law.
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